Our depth of experience, expertise, and passion helps our clients to build valuable and enduring brands that connect meaningfully with their target audiences.

OUR PARTNERS
Larry Roellig and Ramsey Said together share more than 50 years of experience in brand strategy, brand identity, consumer packaging, and brand name development while working for world-class design consultancies. 

They have accomplished major programs for such leading companies as 3M, Coca-Cola, Frito-Lay, Starbucks, General Mills, Kraft, Brown-Forman, Del Monte, Nestlé, Clorox, Safeway and many others.

 

OUR PROCESS
We are dedicated to the belief that fresh design creativity guided by solid strategic thinking produces powerful and effective brand solutions

The critical first steps in our process include analyzing the brand, understanding the brand by discovering its perceptions and attributes, and clearly defining the brand promise in order to establish strategically sound positioning and goals. 

Our creative phase includes the development of key brand identity components as well as a proprietary brand visual language. Design implementation employs these critical tools to extend the brand identity system across a broad range of applications.

OUR CLIENTS
Consumer Goods
3M
Andersen Windows
Armor All
Clorox
Donaldson Filtration
Fairfax Green
French Linen
Glad
GNB Batteries
Kingsford
Liquid-Plumr
Meadow Springs
Pine-Sol
Pure Fishing
Talocan Ranch
Financial
Avia Partners
Craford
Presidio
Food & Beverage
Beech-Nut
Brown-Forman
Coca-Cola
Daisy Brand
Del Monte
Hidden Valley
KC Masterpiece
Kick Ranch
Kirshbaum's Deli
Long John Silver's
Mako Brand
Overland Wines
Safeway
Starbucks
Sauza Tequila
 


Health & Personal Care
Brita
Burt’s Bees
Schiff Nutrition
Medical & Bio-Tech
Aerogen
Inhale Therapeutic Systems
Kyphon
Realyze Diagnostics
Saegis Pharmaceuticals
Sagent Pharmaceuticals
Schiff
Sports, Services,
Arts & Entertainment

Harrah's Hotels & Casinos
H&L Commercial
Marin Photography Club
Olivia
Onpoint Insights
Outburst Mobile Fitness
Placecast
Pure Fishing
Red Hill Dog Park
San Francisco Giants
SAMI Center for the Arts
Totally Games
U.S. Fish & Wildlife Service
Wilderness Trail Bikes
Youth in Arts
Technology
Byte Outfitters
Moka5
Parallels
QRS
Sun Edison
Tuzona.com